FRANCHISE·WATCH·DESK

ITEMS 5–7 · FDD 2024

How much is a Eyemazy franchise?

Per Eyemazy's 2024 FDD, the initial franchise fee is $10K (Item 5) and the total initial investment runs $61K–$223K (Item 7); once open, you pay an ongoing royalty of 9.0% of gross sales (Item 6).

Franchise fee · Item 5

$10K

one-time, to buy in

Royalty · Item 6

9.0%

of gross sales, ongoing

Total investment · Item 7

$61K–$223K

franchisor's own estimate

Eyemazy vs beauty & personal care medians23 systems benchmarked
Cost lineEyemazySector median
Initial franchise fee ITEM 5$10K$45K
Ongoing royalty ITEM 69.0%6.0%
Total initial investment ITEM 7$61K–$223K$367K–$604K

MEDIANS: LATEST REAL FDD FILINGS OF 23 BEAUTY & PERSONAL CARE SYSTEMS · FULL BEAUTY & PERSONAL CARE BENCHMARK →

Breakeven framingwhat it costs · what it drags

The buy-in is the smaller number. The larger one is the drag: 9.0% of every sale leaves before rent, labor, or your salary — so breakeven depends on volume you cannot know from the FDD, and this brand publishes no Item 19 earnings data to anchor it.

To open (Item 7)

$61K–$223K

all-in investment range

Franchise fee (Item 5)

$10K

upfront, one-time

Royalty (Item 6)

9%

of sales, ongoing

If a unit does this in annual sales…$1M/yr

Your figure — this brand discloses no Item 19 earnings; validate with current & former owners.

Royalty you'd pay / yr

$90K

9% of sales, before profit

Over a 10-yr term

$900K

royalties alone, excl. ad fund

This is not profit. It's the only money the FDD actually pins down — what you put in, and the royalty you owe on every dollar of sales. Your real take-home depends on labor, rent, food cost, and ramp-to-breakeven, none of which any FDD discloses.

Build a real pro-forma for Eyemazy with an independent CPA

Eyemazy cost questions, answered from the filing

How much is a Eyemazy franchise?

Per Eyemazy's 2024 FDD, opening a franchise requires an initial franchise fee of $10K (Item 5) and a total initial investment of $61K–$223K (Item 7). Item 7 is the franchisor's own estimate — treat the low end as a floor, not a budget.

What royalty does Eyemazy charge?

Eyemazy charges an ongoing royalty of 9.0% of gross sales, per Item 6 of its 2024 FDD. The median across 23 beauty & personal care systems tracked here is 6.0%.

Does Eyemazy tell you what franchisees earn?

No — Eyemazy's 2024 FDD makes no Item 19 earnings claim, so any revenue figure you hear comes from sales conversations, not disclosure documents. Validate with current and former franchisees.

Before you sign anythingfree · 30 min · no commission

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