FDD ITEM 20 · FISCAL 2021–2023
MASSAGE HEIGHTS Item 20: outlets, closures & growth
In its latest FDD Item 20 (fiscal 2023), MASSAGE HEIGHTS reported 103 franchised outlets at year end. 4 of 102 franchised outlets open at the start of the year left the system — an annualized exit rate of 3.9%— while 5 new outlets opened. Systemwide units moved -4.6% over 2021–2023.
| Status (FTC) | 2021 | 2022 | 2023 |
|---|---|---|---|
| Outlets at start | 113 | 109 | 105 |
| Opened | 1 | 2 | 5 |
| Transfers | 9 | 10 | 8 |
| Terminations | 2 | 5 | 3 |
| Non-renewals | 2 | 1 | 1 |
| Reacquired by franchisor | 0 | 0 | 0 |
| Ceased — other reasons | 0 | 0 | 0 |
| Outlets at end | 109 | 105 | 104 |
| Net change | -4 | -4 | -1 |
3 terminations + 1 non-renewals + 0 ceased (other) = 4 exits ÷ 102 at start = 3.9%
These are the three FTC Item 20 statuses in which a franchisee involuntarily or terminally leaves the system. Transfers (8) are resales, not exits; reacquisitions by the franchisor (0) are tracked separately. There is no official “failure rate” — this annualized exit rate is the disclosed, measurable floor.
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