SBA 7(a)/504 FOIA · FY1991–PRESENT · WISCONSIN
Realty Executives franchise in Wisconsin: what the public record shows
Franchisees of Realty Executives in Wisconsin have taken 6 SBA loans since 1991 (average $215,766)— too few resolved loans in-state to publish a local failure rate (we require a resolved cohort, never extrapolate), so the brand's national rate of 11.8% is the better guide. Its latest FDD Item 20 state table reports 11 franchised outlets in Wisconsin (fiscal 2025) — about 0.18 per 100k residents.
Loans in WI
6
Resolved
2
Local charge-off
thin
National charge-off
11.8%
Source: SBA 7(a)/504 FOIA files (data.sba.gov), borrower state = WI. Charge-off rate = charged-off ÷ (charged-off + paid-in-full); open loans excluded. A local rate is published only when the resolved cohort clears our floor of 30 loans.
Businesses in this industry
2,060
statewide, all operators
Per 100k residents
34.6
national 47.9
Versus the country
-28%
thinner
Every business in Realty Executives's industry operating in Wisconsin — franchised and independent — from the Census Bureau's County Business Patterns (2023), against 2024 population estimates. Counter-intuitively, density is not a warning: across 198 brand-state cells in our loan data, the densest quartile charges off at 5.6% versus 18.1% in the thinnest. A crowded market is usually proven demand; an empty one is often empty for a reason.
| Fiscal year | Franchised | Company-owned |
|---|---|---|
| 2023 | 19 | — |
| 2024 | 15 | — |
| 2025 | 11 | — |
| System | Loans in WI | Local charge-off | Units in WI |
|---|---|---|---|
| Century 21 | 6 | thin | — |
Same sector, same state, same public records — how Realty Executives compares to the systems a buyer in Wisconsin would actually be choosing between. Local rates under 10 resolved loans are marked thin, not hidden.
A broker is paid by the franchisor to place you. An independent CPA is paid by you — and the job is pressure-testing Realty Executives's numbers, including talking you out of a bad deal.
Talk to an independent CPA before you buy →