Verified — real FDD extraction
SBA-eligible · directory code S4412 since 2019
Studio Pilates
Fitness · independent · est. —
Studio Pilates is a boutique fitness franchise offering instructor-led reformer Pilates classes in a premium studio setting. A franchisee builds out a studio equipped with reformer machines, employing certified instructors and selling class packages and memberships to fitness clients.
Studio Pilates net unit count grew +300.0% from 2023–2025 per its FDD Item 20.
New to franchising? Start here
A franchise is a business where you (the franchisee) pay a company (the franchisor) for the right to open and run a location using their brand and system — think a local Anytime Fitness or Taco John's owned by a small-business owner, not the corporation.
Before you can buy in, U.S. law requires the franchisor to give you a Franchise Disclosure Document (FDD) — a long legal filing covering its fees, finances, and history. The numbers on this page come straight from that document:
- Franchise fee — the one-time cost to buy in.
- Royalty — the ongoing cut of your sales you pay the franchisor.
- Item 20 — how many locations opened and closed, the basis for our verdict (from Proven & strong down to Distressed — or Too new to judge).
The verdict
Too new to judge
Distress
20 franchised units over 3 disclosed years is not a track record — systems this early have realized only a fraction of their eventual failures. Judge the disclosures, not a verdict.
Exit rate · latest year
0.0%
vs 3.8% across 34 fitness systems
Cost to open
$503K–$870K
Item 7 total investment range
SBA loan defaults
Too few resolved
23 loans exist; too few resolved to rate
Behind the verdict
the record, factor by factor · Item 20
3-yr trend · Item 20 Table 1
terminations + ceased-ops vs. all exits · Table 3
transfers vs. base · Table 3
actual vs. projected openings · Table 5
Item 19 disclosure + completeness
Systemwide units
2023–2025
Survival record
FDD Item 20 · outlet status by year
In fiscal 2025, 0 of 12 franchised outlets left the system — a 0.0% annualized exit rate, vs 3.8% across 34 fitness systems. Not every exit is a failure — but this is the measurable floor.
Show the outlet tables ↓Hide the evidence ↑
| Status (FTC) | 2023 | 2024 | 2025 |
|---|---|---|---|
| Outlets at start | 4 | 5 | 12 |
| Opened | 1 | 7 | 8 |
| Transfers | 0 | 0 | 0 |
| Terminations | 0 | 0 | 0 |
| Non-renewals | 0 | 0 | 0 |
| Reacquired by franchisor | 0 | 0 | 0 |
| Ceased — other reasons | 0 | 0 | 0 |
| Outlets at end | 5 | 12 | 20 |
| Net change | +1 | +7 | +8 |
The lender's view
SBA 7(a)/504 loan performance · FY1991–present
Banks have made 23 SBA-backed loans to Studio Pilates franchisees since 2024. Most are still open, so there is not yet a resolved cohort large enough to rate.
—
1 resolved · too thin to rate
—
avg. charged-off $ ÷ approved $
—
default rate × loss severity
$329,182
what recent franchisees borrowed
—
approval → charge-off, defaulted loans
—
distinct banks lending
Charge-off rate by loan approval year (%)
Loan performance by state
SOURCE: SBA 7(a)/504 FOIA LOAN DATA (DATA.SBA.GOV), FY1991–PRESENT · MATCHED TO STUDIO PILATES BY FRANCHISE NAME · RESOLVED = CHARGED-OFF + PAID-IN-FULL
The owner's side of the deal
FDD × federal loan record
A typical Studio Pilates buyer since 2020 borrowed $329K through SBA — about $51K a year in debt service. Against the brand's own disclosed median unit revenue of $595K, that is 8.6% of every dollar the store takes in — before rent, payroll, food, or royalty.
Who finances it
the Huntington National Bank
69.6% of this brand's loans
That lender charges off 10.1% of its loans to other franchise brands, vs 14.8% nationally.
Who buys it
Too few identified operators
Does experience help here?
Not enough resolved loans to split
Computed from 23 SBA 7(a)/504 loans to Studio Pilates franchisees joined to the brand's own FDD. Debt service assumes level amortization at the average disclosed term and rate. A lender's rate excludes its loans to this brand, so it reads the lender, not the brand.
What it costs — and what it drags
FDD Items 5–7 · fees, investment, royalty
Buying in means a $50K franchise fee (Item 5) and a total investment of $503K–$870K (Item 7). The franchisor publishes an earnings claim (Item 19) — read its methodology closely.
To open (Item 7)
$503K–$870K
all-in investment range
Franchise fee (Item 5)
$50K
upfront, one-time
Royalty (Item 6)
8%
of sales, ongoing
Your figure — cross-check against this brand's Item 19 and current-owner validation.
Royalty you'd pay / yr
$80K
8% of sales, before profit
Over a 10-yr term
$800K
royalties alone, excl. ad fund
This is not profit. It's the only money the FDD actually pins down — what you put in, and the royalty you owe on every dollar of sales. Your real take-home depends on labor, rent, food cost, and ramp-to-breakeven, none of which any FDD discloses.
Build a real pro-forma for Studio Pilates with an independent CPAModeled risk
FDD Risk Score · modeled from the public record
The public record puts this brand toward the safer end of the systems we score — but the evidence is thin, so treat it as a range, not a number.
Risk percentile (range)
0–19 / 100
Directional
Modeled SBA charge-off
6.5%
Observed SBA charge-off
no resolved cohort
Top drivers: Net unit growth (lowers) · System size (log units) (raises) · Single-lender dependence (lowers) · Share financed by high-loss lenders (lowers). Thin loan history — treat this as a range, not a number. A linear scorecard built from this brand's own disclosure figures plus the federal loan record behind its franchisees; full spec and cross-validated accuracy on the methodology page. A score is context, not a verdict.
Distress signals
news-sourced · bankruptcies, closures, lawsuits
No recent closures, bankruptcies, or major lawsuits found in the news for Studio Pilates. That's a good sign — but it reflects news coverage, not a guarantee.
A broker is paid by the franchisor to place you. An independent CPA is paid by you — and the job is pressure-testing Studio Pilates's numbers, including talking you out of a bad deal.
Talk to an independent CPA before you buy →Studio Pilates franchise questions, answered from the filings
What percentage of Studio Pilates franchises closed last year?
In Studio Pilates's latest FDD Item 20 (fiscal 2025), 0 of 12 franchised outlets left the system — an annualized exit rate of 0.0% — compared with 3.8% across 34 fitness systems tracked here. That counts terminations, non-renewals, and "ceased operations — other reasons." There is no official failure rate, and not every exit is a failure, but this is the measurable floor.
How much does a Studio Pilates franchise cost?
Per Studio Pilates's 2026 FDD, buying in requires an initial franchise fee of $50K (Item 5) and a total initial investment of $503K–$870K (Item 7).
What royalty does Studio Pilates charge?
Studio Pilates charges an ongoing royalty of 8.0% of gross sales, per Item 6 of its 2026 FDD.
Does Studio Pilates disclose earnings (Item 19)?
Yes — Studio Pilates makes a financial performance representation in Item 19 of its 2026 FDD, reporting a median unit volume of $595K. Read it closely: franchisors choose which units and which metrics to include.