ITEMS 5–7 · FDD 2026
How much is a THE DOG WIZARD franchise?
Per THE DOG WIZARD's 2026 FDD, the initial franchise fee is $65K (Item 5) and the total initial investment runs $112K–$424K (Item 7); once open, you pay an ongoing royalty of 8.0% of gross sales (Item 6).
$65K
one-time, to buy in
8.0%
of gross sales, ongoing
$112K–$424K
franchisor's own estimate
| Cost line | THE DOG WIZARD | Sector median |
|---|---|---|
| Initial franchise fee ITEM 5 | $65K | $55K |
| Ongoing royalty ITEM 6 | 8.0% | 7.0% |
| Total initial investment ITEM 7 | $112K–$424K | $265K–$498K |
MEDIANS: LATEST REAL FDD FILINGS OF 18 PET SERVICES SYSTEMS · FULL PET SERVICES BENCHMARK →
The buy-in is the smaller number. The larger one is the drag: 8.0% of every sale leaves before rent, labor, or your salary — so breakeven depends on volume you cannot know from the FDD; use the Item 19 figures as a starting point, not a promise.
To open (Item 7)
$112K–$424K
all-in investment range
Franchise fee (Item 5)
$65K
upfront, one-time
Royalty (Item 6)
8%
of sales, ongoing
Your figure — cross-check against this brand's Item 19 and current-owner validation.
Royalty you'd pay / yr
$80K
8% of sales, before profit
Over a 10-yr term
$800K
royalties alone, excl. ad fund
This is not profit. It's the only money the FDD actually pins down — what you put in, and the royalty you owe on every dollar of sales. Your real take-home depends on labor, rent, food cost, and ramp-to-breakeven, none of which any FDD discloses.
Build a real pro-forma for THE DOG WIZARD with an independent CPATHE DOG WIZARD cost questions, answered from the filing
How much is a THE DOG WIZARD franchise?
Per THE DOG WIZARD's 2026 FDD, opening a franchise requires an initial franchise fee of $65K (Item 5) and a total initial investment of $112K–$424K (Item 7). Item 7 is the franchisor's own estimate — treat the low end as a floor, not a budget.
What royalty does THE DOG WIZARD charge?
THE DOG WIZARD charges an ongoing royalty of 8.0% of gross sales, per Item 6 of its 2026 FDD. The median across 18 pet services systems tracked here is 7.0%.
Does THE DOG WIZARD tell you what franchisees earn?
Partly — THE DOG WIZARD makes a financial performance representation in Item 19 of its 2026 FDD, reporting a median unit volume of $146K. Unit revenue is not owner profit: subtract royalties, ad fund, rent, labor, and debt service.
A broker is paid by the franchisor to place you. An independent CPA is paid by you — and the job is pressure-testing THE DOG WIZARD's numbers, including talking you out of a bad deal.
Talk to an independent CPA before you buy →