ITEMS 5–7 · FDD 2024
How much is a Image Studios franchise?
Per Image Studios's 2024 FDD, the initial franchise fee is $65K (Item 5) and the total initial investment runs $1.1M–$2.8M (Item 7); once open, you pay an ongoing royalty of 5.5% of gross sales (Item 6).
$65K
one-time, to buy in
5.5%
of gross sales, ongoing
$1.1M–$2.8M
franchisor's own estimate
| Cost line | Image Studios | Sector median |
|---|---|---|
| Initial franchise fee ITEM 5 | $65K | $45K |
| Ongoing royalty ITEM 6 | 5.5% | 6.0% |
| Total initial investment ITEM 7 | $1.1M–$2.8M | $367K–$604K |
MEDIANS: LATEST REAL FDD FILINGS OF 23 BEAUTY & PERSONAL CARE SYSTEMS · FULL BEAUTY & PERSONAL CARE BENCHMARK →
The buy-in is the smaller number. The larger one is the drag: 5.5% of every sale leaves before rent, labor, or your salary — so breakeven depends on volume you cannot know from the FDD; use the Item 19 figures as a starting point, not a promise.
To open (Item 7)
$1.1M–$2.8M
all-in investment range
Franchise fee (Item 5)
$65K
upfront, one-time
Royalty (Item 6)
5.5%
of sales, ongoing
Your figure — cross-check against this brand's Item 19 and current-owner validation.
Royalty you'd pay / yr
$55K
5.5% of sales, before profit
Over a 10-yr term
$550K
royalties alone, excl. ad fund
This is not profit. It's the only money the FDD actually pins down — what you put in, and the royalty you owe on every dollar of sales. Your real take-home depends on labor, rent, food cost, and ramp-to-breakeven, none of which any FDD discloses.
Build a real pro-forma for Image Studios with an independent CPAImage Studios cost questions, answered from the filing
How much is a Image Studios franchise?
Per Image Studios's 2024 FDD, opening a franchise requires an initial franchise fee of $65K (Item 5) and a total initial investment of $1.1M–$2.8M (Item 7). Item 7 is the franchisor's own estimate — treat the low end as a floor, not a budget.
What royalty does Image Studios charge?
Image Studios charges an ongoing royalty of 5.5% of gross sales, per Item 6 of its 2024 FDD. The median across 23 beauty & personal care systems tracked here is 6.0%.
Does Image Studios tell you what franchisees earn?
Partly — Image Studios makes a financial performance representation in Item 19 of its 2024 FDD. Unit revenue is not owner profit: subtract royalties, ad fund, rent, labor, and debt service.
A broker is paid by the franchisor to place you. An independent CPA is paid by you — and the job is pressure-testing Image Studios's numbers, including talking you out of a bad deal.
Talk to an independent CPA before you buy →